All Aspects Upgrade Report

A straightforward summary of your new digital platform vs. the old website.

1. More Than Just A Website: It's A Tool

Your old website acted like a digital flyer. People could look at it, but it didn't guide them to take action. The new site is built to be a lead-generation engine. Every single page is designed to funnel customers toward getting a quote or calling your team.

Old Site

Users had to hunt for a basic contact form. If they scrolled to the bottom of a page, they hit a dead end.

New Site

We added a Global Footer. No matter where a user scrolls, they are always greeted with your phone number, email, and a button to contact you. We also added instant WhatsApp chat buttons.

2. Capturing Local Customers (Google SEO)

Google loves businesses that clearly serve specific local areas. Your old site was a single digital property that barely mentioned the different towns you work in.

Old Site

A standard setup. If someone searched "Builders in Caerphilly", your site struggled to compete because it wasn't customized for that town.

New Site

We built 5 custom local landing pages (Cardiff, Penarth, Barry, Caerphilly, Pontypridd). Each page is specifically coded for Google to read, meaning you will rank significantly higher when locals search for builders.

3. Smarter Inquiries

When someone contacts you, you want to know what they need before you even pick up the phone.

Old Site

A basic contact form that just asked for a message. You had to read through paragraphs to figure out what the job was.

New Site

Our new Premium Contact Form forces users to select exactly what service they want (e.g., Extensions, Lofts, Kitchens) from a dropdown list. You get organized, clear leads.

A Note on Project Images (The Final Step)

Right now, if you compare the new site to the old one, you might notice the new site is currently using generic "placeholder" images, whereas the old site had your real project photos. This is temporary.


We built the new site rapidly using highly-optimized, beautifully styled "image frames" (with rounded corners and premium drop shadows). As soon as you provide us with your real project files, we will instantly drop them into these frames. Once your real images are uploaded, the new site will look 10x more premium and authentic than the old one. We are fully ready for your photos!